Taking the leap of working for myself was something I've always fantasized about, but was too scared to put into action. I would see my entrepreneurial peers go on amazing trips and make starting your own business seem easy. How did they do that? I wanted to know the secret! I felt I was too introverted to be able to pull off what it takes to go off on my own. I also felt comfortable with the job I had. I was designing textiles for multiple lines within Target, Macy's, and Kohl's for various different markets. It was incredibly rewarding to see my prints in stores, but I had the urge to create prints that weren't tied down to trends.
Regardless of my insecurities and job complacency I couldn't shake the urge to put my vision for a brand into action. After months of agonizing over pros and cons I decided to quit my day job. There was no turning back. Now that I didn't have the safety net of a 9 to 5 the stakes were higher and I felt like I could really put my heart and soul into creating Paper Rani. I wanted to start small and create a few pieces for Fall.
With Paper Rani I wanted create designs that celebrate how amazing it is to be a woman in this day and age. We are more multi-faceted than ever with different moods, interests, and styles. We like to take risks and embrace the journey to get to our goals. We aren't afraid to go out of our comfort zones and learn about different ways of life, people, and cultures. What we wear is a reflection of all of these characteristics.
We may have launched but we have not yet arrived. Our story continues and we hope you join us for what is to come.
Marisa Rani Siddiqi
Owner and Designer of Paper Rani